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EDITING

Good editing is a rare commodity these days. Grammatical errors and misspelled or misused words pop up everywhere, even in books from reputable publishing houses. Sentences are often wordy and difficult to decipher. These things detract from your writing and give the reader a bad impression of your business. If you are a student, you know that poor editing can lead to poor grades. If you are a writer, you know that poor editing often means rejection slips. WET Ink Solutions can help. 

We offer a full range of editing services:

Proofreading

Basic editing

Substantive editing

 

Proofreading

This is the most fundamental editing and is aimed not at substantially changing the copy but to correct surface errors. When we proofread, we:

      correct typos, misspelled and misused words;

      correct grammar (subject-verb agreement, sentence fragments; run-on sentences);

      correct punctuation (commas, apostrophes, periods, semicolons, hyphens);

      ensure consistency in spelling, style (abbreviations, capitalization, dates, titles etc.) and tone;

      flag or eliminate mixed metaphors, ambiguous pronoun references and misplaced modifiers.

 

Basic editing

This is a level up from proofreading and, in addition to everything done in proofing, includes:

      correcting incorrect or substandard usage (such as "can" for "may");

      checking specific cross-references;

      checking for proper sequencing (such as alphabetical or numerical order) in lists and other displayed material;

      checking geographical references for accuracy;

      checking numerals and math.

 

Substantive copyediting

This is heavy-duty editing. In addition to all the tasks included in proofing and basic editing, we go over your document to make sure that from the opening to the closing the copy is clear, unambiguous and consistent, and that it flows seamlessly from one thought to the next and says what the writer intended.

Here’s a partial checklist of what we do:

      eliminate wordiness, triteness, and inappropriate slang, jargon and figures of speech;

      insert active verbs and change passive voice to active voice when needed;

      ensure smooth transitions;

      ensure parallel structure ;

      move sentences and paragraphs to improve readability;

      ensure that introductions, summaries, and headings accurately reflect content;

      eliminate unnecessary repetitions;

      delete or flag ambiguous or incorrect statements;

      move sentences and paragraphs when necessary;

      suggest additions or deletions;

      proofread the final version after all the changes have been made.

 

SIMPLE AND DIRECT: TRADITIONAL WRITING AND EDITING FOR TODAY'S HIGH-TECH WORLD.
 

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